Now viewing articles in the category Insights.

  • Your School Website Is More Important Than Ever

    May 15th, 2026


    Your School Website Is More Important Than Ever

    You never get a second chance to make a first impression, and for schools, that first impression is often your website.

    For many prospective families, visiting your website is the very first interaction they will have with your school. Before they schedule a tour, speak with admissions, or walk through your doors, they are forming opinions based on what they see online.

    Today’s families expect more than just a website that “exists.” They want an experience that feels welcoming, current, informative, and easy to navigate. A modern website helps communicate your school’s values, culture, and sense of community within seconds.

     

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  • A Simpler Way to Manage Giving and Actually Know What to do Next

    May 4th, 2026


    A Simpler Way to Manage Giving and Actually Know What to do Next

    If you have ever looked at your donor data and thought, we should be doing more with this, you are not alone.

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  • 5 Top Elements of Good Website Design

    March 19th, 2020


    5 Top Elements of Good Website Design

    Studies show that when people are searching the internet, a website has only seconds to catch their attention. These five design elements will help create a website that will attract and keep your visitors' interest.

  • 25+ Marketing Tips for a Successful Open House

    March 18th, 2020


    25+ Marketing Tips for a Successful Open House

    An Open House requires a lot of planning and school resources, so you’ll want to do everything possible to attract a fantastic turnout. To ensure a successful event, the following is a suggested checklist of important promotional actions to take Before, During, and After your Open House.

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  • What is the Cost of Missed Opportunity?

    October 1st, 2019


    What is the Cost of Missed Opportunity?

    What is the cost of a good school website? The better question is: What is the ultimate cost of a bad website?

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